CRM for Contractors
A Simple CRM for Contractors, Wired Straight Into Your Website
Most CRM software for contractors is built for a 40 person shop with a dispatch board. The GRIT CRM is different. It is the lead side of the business, connected to your website, missed call text back and review system, so nothing leaks between the form fill and the booked job. It is not a dispatch, invoicing, payroll or full field service platform.
What it does
Built for the way your customers actually buy.
Every website lead in one pipeline
Contact form fills, quote requests, booking form submissions and calls into your business number all land as a lead card in one place. No more digging through email or phone screenshots.
Missed calls become lead cards
When missed call text back fires, the call and the SMS conversation are attached to the lead. You can see exactly what was said before you pick up the phone.
Simple pipeline stages, not enterprise complexity
New lead, contacted, quoted, booked, won, lost. That is the shape contractors actually use. No sprints, no deal probability sliders.
Ties into the review funnel
When a job moves to Won, the 5 Star Review Funnel fires the review request automatically. No manual chasing.
What you get
- Lead pipeline with your form fills, calls and texts
- Two way SMS from inside the lead card
- Notes, tags and follow up reminders
- Automatic hand off to the 5 Star Review Funnel on job won
- Basic reporting on lead source and conversion
- Mobile access so field staff can update leads from a truck
No setup fee. No long term contract.
In the field
An electrician stops losing leads in their inbox
An electrician was tracking leads in a mix of Gmail, sticky notes and a whiteboard behind the truck. Nothing lined up and quotes got forgotten for days. GRIT plugged the website forms and business line into the CRM. Every new lead became a card, every missed call had an SMS thread attached, and follow up reminders lived in one place. Nothing else changed, but close rate went up because leads stopped rotting.
FAQ
Questions we get asked most.
See the Contractor CRM on a Live Account
A quick 15 minute demo. No sales pressure. We tell you honestly if it fits your business.