Contractor Lead Generation
Lead Generation for Contractors, Built on Leads You Actually Own
Most contractors are renting leads from a marketplace that also sends the same lead to three of your competitors. The GRIT approach is to build the machine that turns your own website traffic, your own missed calls and your own past customers into booked jobs. Slower to start. Vastly cheaper once it is running.
What it does
Built for the way your customers actually buy.
A website that actually captures the lead
Fast loading, mobile first, with the service and location pages Google matches to real local searches. Click to call and quote forms on every page so intent turns into a lead card, not a bounce.
Missed calls stop leaking money
The average contractor misses 25 to 40 percent of inbound calls in a busy week. Missed call text back turns those into SMS conversations before the caller dials the next result.
Follow up runs whether you are on the roof or not
Every new lead gets an automated SMS follow up sequence. When you are up a ladder, the system is still keeping the lead warm and booking a callback.
Reviews compound over months
The 5 Star Review Funnel asks every satisfied customer at the right moment. Six months in, your Google profile is doing the selling before homeowners ever click through to the site.
What you get
- Managed website with service and location pages
- Missed call text back on your business line
- Automated SMS follow up on every new lead
- 5 Star Review Funnel
- Website connected lead pipeline (CRM)
- Ongoing improvements at no upcharge
- Optional add ons for paid lead acceleration (Google Ads, Advanced SEO)
No setup fee. No long term contract.
In the field
A roofer cuts lead marketplace spend after 90 days
A roofer was spending heavily on shared marketplace leads at $60 to $120 each, most of which had already been called by two other companies. GRIT launched a full site with storm damage pages, missed call text back and follow up. Within 90 days a growing share of monthly leads came direct through the site and Google profile, and the marketplace spend was trimmed to a top up rather than the main line item.
FAQ
Questions we get asked most.
See the Lead Generation System on a Live Account
A quick 15 minute demo. No sales pressure. We tell you honestly if it fits your business.